Privacy Policy

1. Introduction

This Privacy Policy explains how we ("we", "us", or "our") collect, use, disclose, and safeguard your information when you visit our website (the "Service"). We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR), the UK GDPR, the ePrivacy Directive, and the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).

By using the Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide

• Account information (name, email address, password) when you register
• Profile information and preferences you choose to provide
• Communications you send us (e.g., support requests, feedback)

2.2 Information Collected Automatically

• Usage data: IP address, browser type, pages visited, referring URLs, time spent, click data
• Device information: device type, operating system, unique identifiers
• Location data: approximate location derived from IP address

2.3 Information from Third Parties

We may receive information about you from third-party services such as analytics providers and advertising partners, which helps us improve the Service.

3. Cookies and Similar Technologies

We use cookies, web beacons, pixels, and similar technologies to operate, secure, and improve the Service. You can manage your cookie preferences at any time through our cookie consent tool.

For EU/UK users, we obtain your consent before setting non-essential cookies. You can withdraw consent at any time by clicking the cookie settings button. For California users, you may opt out of the "sale" or "sharing" of your personal information via the "Do Not Sell or Share My Personal Information" link.

4. How We Use Your Information

• Provide, operate, and maintain the Service
• Process transactions and send related information
• Respond to your comments, questions, and support requests
• Analyze usage and improve the Service
• Personalize content and advertising (with your consent where required)
• Detect, prevent, and address technical issues, fraud, and security concerns
• Comply with legal obligations

5. Sharing of Information

We may share your information with:

• Service providers: Third parties that support our operations (hosting, analytics, email delivery, customer support), bound by confidentiality obligations
• Advertising partners: Only with your consent, to deliver and measure advertising
• Legal authorities: When required by law, court order, or to protect our rights and safety
• Business transfers: In connection with a merger, acquisition, or sale of assets

We do not sell your personal information to third parties for monetary consideration. Under CCPA, certain sharing of data for cross-context behavioral advertising may be considered a "sale" or "sharing", which you can opt out of.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. When no longer needed, we securely delete or anonymize the data.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you
• Rectification: Request correction of inaccurate or incomplete data
• Erasure: Request deletion of your personal data ("right to be forgotten")
• Restriction: Request that we limit the processing of your data
• Portability: Receive your data in a structured, machine-readable format
• Objection: Object to certain processing of your data
• Withdraw consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us using the details in Section 13.

8. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the CCPA/CPRA:

• Right to Know: The categories and specific pieces of personal information we collect, and how we use and share them
• Right to Delete: Request deletion of your personal information
• Right to Opt-Out: Opt out of the "sale" or "sharing" of your personal information. Use the "Do Not Sell or Share My Personal Information" link on our site, or enable the Global Privacy Control (GPC) signal in your browser
• Right to Limit: Limit the use of sensitive personal information
• Right to Non-Discrimination: We will not discriminate against you for exercising your rights

Authorized agents may submit requests on your behalf with written permission.

9. European & UK Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA) or the United Kingdom, you have rights under the GDPR and UK GDPR:

• The rights listed in Section 7
• Right to object to direct marketing at any time
• Right to lodge a complaint with your local data protection authority. In the EU, you can find your authority at edpb.europa.eu. In the UK, the authority is the Information Commissioner's Office (ICO) at ico.org.uk

Legal Bases for Processing

We process your personal data under the following legal bases:

• Consent: When you give consent (e.g., for non-essential cookies or marketing)
• Contract: To fulfill our obligations under a contract with you
• Legal obligation: To comply with applicable laws
• Legitimate interests: For our legitimate business interests, such as security and service improvement, balanced against your rights

We do not transfer your data outside the EEA/UK without appropriate safeguards, such as Standard Contractual Clauses (SCCs).

10. Children's Privacy

Our Service is not directed to children under 16 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will promptly delete it.

11. Data Security

We implement reasonable technical and organizational measures to protect your personal information, including encryption in transit (TLS), access controls, and regular security reviews. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the "Last updated" date. We encourage you to review this page periodically.

13. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy or your personal data, please contact us:

• Email: zhouyongguo@yuhesen.com
• Data Protection Officer (EU/UK): radali@yuhesen.com
• Mailing address: Shenzhen Yuhesen Technology Co., Ltd., Room 501, Skyworth Qunxin Science and Technology Park, No. 1 Baolong 6th Road, Baolong Community, Baolong Street, Longgang District, Shenzhen, Guangdong, 518116, China